What is the best time to post on TikTok in 2023? [Cheat Sheet] (2023)

What's the best time to post on TikTok? Does posting at a specific time or day of the week get your content in front of more people? Does the perfect posting schedule help your engagement rates?

Read on to learn when to post on TikTok to ensure the algorithm is picking up your content and reaching the right people...

...or, for a TL;DR version, find out how to identify yourssingle best post time in 4 minutes:

Table of contents

What better time to post on TikTok?

The overall best time to post on TikTok

Tips to find the best time to post on TikTok

Bonus: get it for freeTikTok Growth ChecklistFrom famous TikTok creator Tiffy Chen, who shows how to get 1.6 million followers with just 3 studio lights and iMovie.

What better time to post on TikTok?

Yes and no. TikTok does a great job of giving each of its users a highly personalized mix of content on the app's main interface, thepage for you. Typically, however, the videos suggested on the For You page are no more than a few days old.

Therefore, for the best results, post on TikTok when your audience is likely to already be scrolling. In other words, to find the best time to post, you need to know where your audience is (time zones matter) and when they're online.

But it's not just about reaching a wide audience on TikTokIfyou publishHhow oftenyou post may also affect how your content is distributed on the platform (TikTokrecommendsPost 1-4 times a day). To find a booking schedule that is satisfactoryAlgorithm TikTokand your fans, keep track of your performance until you find a frequency that works.

However, some hours and days seem to work better than others in general. And if you're building an audience from scratch, you might not have any historical data to compare yet.

If that's the case, read on.

The overall best time to post on TikTok

based on ourstry itand analyzing 30,000 posts is the best time to post on TikTok for maximum engagementThursday at 7 p.m.

Do you plan to post more than once a week? Here's a breakdown ofthe best times to post on TikTok for each day of the week.


All times are calculated according to Pacific Standard Time.

The best time to post on TikTok is Monday

Best time to post on TikTok inMonday is at 10pm.It seems that most TikTok users like to start their work week off right and relax in the evenings with some light entertainment.

The best time to post on TikTok is Tuesday

Best time to post on TikTok inTuesday is at 9am.Engagement seems to be strongest in the early hours after 6am.

The best time to post on TikTok is Wednesday

Best time to post on TikTok inWednesday is at 7:00 a.m. M. Another dedicated early riser!

The best time to post on TikTok is Thursday

Best time to post on TikTok inThursday is at 7 p.m.. As far as we know, this is also the highest day of the week for engagement on TikTok.

The best time to post on TikTok is Friday

15:00The best time to post on TikTok is Friday, although engagement is fairly constant throughout the afternoon, starting around noon.

The best time to post on TikTok is Saturday

11hThe best time to post on TikTok is Saturday. For the first time, the early riser doesn't catch the worm.

The best time to post on TikTok is Sunday

Best time to post on TikTok inSunday is at 4 p.m., although early morning engagement is second highest (again!) between 7am and 8am. M

While this may seem ubiquitous, remember that TikTok provides content for global audiences across many different industries. Don't assume that your followers live in the same time zone as you or have a similar job or sleep schedule as you. post whenSheare online vs. whenOfhave time to post.

We've also found that the best times to post on TikTok are generally very different thanInstagram. Many of the best times to post on Instagram fall during the typical 9 to 5 workday. But there are more morning and evening peaks for TikTok's audience.

Keep in mind that these times are just averages. Every audience and demographic has their own unique patterns of activity on TikTok. Use these times as a starting point. Then follow the tips below to determine the post times that work best for your audience.

Tips to find the best time to post on TikTok

Use Hootsuite for personalized weather recommendations

What if we told you that there is an app that analyzes your TikTok account's historical data and uses it to recommend optimal times to post?they aresingle audience? Well, you're in luck because that app is Hootsuite. And it's very useful, especially if you're new to data.

If youSchedule a TikTok videoHootsuite gives you three recommended times to post based on your engagement and past views. It will look something like this.

You can then see all your planned TikTok posts in Planner along with content you have planned on other social networks.

voila! Is simple.

What is the best time to post on TikTok in 2023? [Cheat Sheet] (4)

Post FREE TikTok videos at the best times for 30 days

Schedule posts, review them, and reply to comments from an easy-to-use dashboard.

Try Hootsuite

If you don't want to get tool recommendations, check out more DIY tactics below.

Review your top performing TikToks

As with any other social media platform, the best way to find out what works for your audience is... to check what works for your audience.

Your TikTok reviews are the best source of information about your best single moments to post on the platform. Analyze the performance of your existing content and reference views and engagements with post times. If you find patterns, go with what works!

The Video Views section of TikTok Reviews is a great place to start looking for the best time to post. It gives you a clear view of which days were the busiest for your content.

Quelle: Tiktok

Note: You must switch to aconta pro TikTokfor gathering audience and performance information.

You can access through the mobile app or TikTok Analyticson the network. For more information see ourRun TikTok Analytics.

Look at your competitors

You can learn a lot from the successes of others.

Find accounts targeting the same audience you're trying to reach and review their release schedules. Notice which of your videos are the most popular and look for patterns. If you find that TikToks that post on certain days of the week perform better than others, try posting on those days and take a close look at your analytics.

TikTok makes it relatively easy to do basic competitive analysis. Just access the account you are interested in and open one of your TikToks. You can see when TikTok was published and how many likes, comments and shares it received.

Those:Ryanair and Tiktok

You can also check the number of views in the account's feed. They are located just below the thumbnail of each video.

Those:Ryanair and Tiktok

Know when your audience is online

Your audience is (obviously) the one most likely to engage with your content when they're active on the app. And since you know that the For You page consists mostly of new TikToks, you should try to align your posting schedule with your audience's activity patterns.

To find out what times your audience is most active in the app, check your business or creator account analytics:

  • From your profile page, tap the three dots icon in the top-right corner of the screen.
  • BeatBusiness Suite, ThenAnalyse.

Those:Tick ​​Thank you

Make adjustments as needed

No social media strategy is set in stone.

TikTok is still a relatively new social network and as such is constantly evolving. New users join the platform every day, and new features are added regularly that may affect your position in the TikTok algorithm.

That means your posting schedule will evolve over time, too. Whenever you notice a drop in performance, read these tips to find new best times to post.

Expand your TikTok presence along with your other social channels with Hootsuite. From a single dashboard, you can schedule and publish posts at the best times, engage your audience, and measure performance. Try it for free today.

Try it for free!

Extend TikTok faster with Hootsuite

Schedule posts, learn from analytics, and reply to comments—all in one place.

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